Organised by Oman Expo, in association with the Royal Oman Police, the Oman Traffic Safety 2016 aims to redouble efforts to curb the rise of serious road accidents on the Sultanate’s highways. Hosted at Oman International Exhibition Centre (OIEC), from 18-20 October 2016, the three-day event aims to spread awareness about traffic rules and road safety to help prevent accidents.
Suwaid Al Shamaisi, Executive Manager Corporate Affairs at SOHAR Port and Freezone, whose HSSE Team are active participants in this year’s event, said: “SOHAR has developed many excellent safety initiatives in recent years, including our own Annual Safety Week. We design our programmes not only to improve road safety within our own Port and Freezone areas, but also to actively encourage participants to take what they have learned back outside our gates and onto Oman’s public highways.”
Following Royal Directives from His Majesty Sultan Qaboos in 2010, that underscored the importance of road safety, the event showcases the latest traffic safety products to policy makers and stakeholders. By improving understanding among all stakeholders on how technology and best-practice can assist in accident reduction, the event aims to encourage safety culture within companies in Oman, and raise awareness among the general public on safety-related rules of the road that will lead to a safer driving environment.
Jamal T. Aziz, SOHAR Freezone CEO, spoke of his full support for traffic safety initiatives in the Sultanate: “As one of the Sultanate’s main logistical hubs, we will do whatever it takes at SOHAR to help create more understanding about road safety, more awareness of risks, and more education on safer driving practices. Our recent courses for school bus drivers visiting the Port was a great example of what that can look like in practice, and we will continue to develop more activities like this at every possible opportunity.